Blog
WTO Joint Initiative on E-commerce: What Does It Mean for Estonian E-commerce Businesses?
E-commerce knows no borders, and to support this principle, the world's largest economic regions have taken a significant step forward. On July 26, 2024, Australia,...
Are Your Customers Tired of Endless Scrolling? Is Infinite Scroll in E-commerce Good or Bad?
Infinite scroll is a web design technique that automatically loads and displays content as the user reaches the bottom of a page. While it has become popular in many...
How to Improve Your E-commerce Search: Smart Solutions and Practical Tips
The accuracy and efficiency of an e-commerce site’s internal search are critical for optimizing the user experience and increasing sales. A common challenge e-commerce...
Applying artificial intelligence or AI in e-commerce
Did you know that more than 60% of online shoppers expect personalised recommendations when shopping online? This is a major shift in consumer behaviour, presenting...
09.11.23 – Grow UP follow-up – Practical advice for cross-border e-business
The post is an echo of the "Grow UP" seminar that took place on 09.11.23, which focused on directing e-business to foreign markets. The seminar highlighted the...
Headless E-commerce: What is it and why use it?
The word “headless” refers to a system where the front-end (what the customers see) is separated from the back-end (the one that manages product data, orders, customer...
Why is it important to invest in B2B e-commerce?
The world of commerce has undergone a significant change in recent years. Customer expectations have changed and a new generation of the smart era has started working...
Acty partnered with Crystallize to provide merchants with more technical options
Acty becomes official Crystallize development partner as of 2023.In the highly competitive world of e-commerce, merchants are constantly looking for innovative ways to...
Baltic e-commerce forum 2023
On March 14, another major Baltic e-commerce event took place: "Baltic e-commerce forum", where this time a very exciting group of participants spoke. The forum was...
EBS Satellite #34: Post-Covid marketing and e-commerce
Our digital strategist Aldar Reinberk was on the Estonian Business School podcast "Satelliit" to share his expert opinion on e-commerce. 🤓 The focus of the conversation...
Choose a successful internship period completed through the IT program
Acty believes in people and contributes to their development, supporting both their professional and personal growth. We were pleased to offer an internship to Siimule...
How to create customer comfort or the story of Tallinn Airport through the use of QR code and digitalization of business processes
What is happening in the world has also changed consumer behavior. The need to find new solutions and offer the most convenient and best solutions for the customer...
Bonusly – the system for recognizing colleagues
How are Acty colleagues recognized and noticed? Our good colleague Endy opened the topic up for us and described the Bonusly system used in Acty. With the tool,...
Digitalization – a fashionable buzzword or a real business growth engine?
Digitalization is one of the hottest topics in recent years, but many companies find it difficult to put it in the context of their daily work. Sometimes it is not...
The story of Jekaterina from a youth worker to HR manager by chance
Jekaterina is in HR at Acty. She is a people person and sincerely responds to every CV sent personally. She points out three important values in connection with Acty,...
From a successful intern to a junior front-end developer – Toomas’ story
Acty’s mission is to contribute to the development of society, support people’s professional and personal growth and bring out the real potential in people. A good...
eID Easy – Digital signature solution praised by developers and appreciated by customers
Eid Easy provides a solution for authenticating individuals and digitally signing documents. As they describe themselves: “Our mission is to enable all companies to...
What is happiness at work and its importance on the example of Acty
“I highly appreciate Acty’s approach and ability to see the big picture. Even more entrepreneurs than before should see this as a value, because every person is unique...
Growth with the company – the story of our developer Leiko
Leiko is Actys Magento developer. He has been working here for almost three years and feels the desire to grow with the company. When talking about Acty, Leiko mentions...
The right people in the right place – Endy’s journey in Acty
“At the very first meeting, Acty’s culture and values were introduced. You are a leader, your word counts and has weight, you have the opportunity to implement changes...
Where is e-commerce headed after the coronavirus crisis?
In March 2020, the World Health Organization declared COVID-19 a global pandemic. Now more than two years have passed and it is good to look back at what changes were...
Customer Journey – An Essential Tool or a Little Lie?
E-shop buyers visit several e-shops, forums, comments, social media, etc. before making a purchase. They have unlimited access to products, offers and services. Since...
Why forecast demand in e-commerce?
What is the formula for success in e-commerce? Great customer experience? Product selection and attractive product information? Fast delivery? Data? Yes, all of that....
8 main mistakes when ordering a development service
If you’re buying into web or mobile development for the first time, the process can seem, shall we say, overwhelming at times. Often, the customer thinks that he...
3 Ways to Improve Average Order Value
Average order value (AOV- Average Order Value) is one of the main performance indicators for measuring the success of an e-store. The AOV formula is simple: Total Sales...
Which e-shops need product information management or PIM software?
Since customers cannot physically touch the product in the e-shop, product descriptions and other details are particularly important. Each product has a name, pictures,...
In July 2021, the VAT on cross-border e-commerce will change
About 550 billion euros are sold annually in the European Union via e-commerce. Almost a quarter of this (96 billion) is cross-border trade. Since the countries have...
2021 – what do you need to know about EU e-commerce rules?
Every e-store owner or trader on buy-sell platforms wants to increase their sales and expand their customer base. Estonia is small, and here the sales limit can quickly...
SEB eAcademy – How to move your business online?
Video seminar recorded as part of the SEB eAcademy, in which our digital strategist Aldar talks about how to move your business to the internet. SEB Estonia’s head of...
How to make an e-shop quickly?
How to quickly bring your sales online? We help companies quickly start online sales.An unusual situation opens up new opportunitiesObviously, the beginning of this...
Magento 1 end-of-life will arrive on June 30, 2020
Magento Commerce 1 and Magento Open Source 1 software will no longer be released after June 20, 2020, making Magento 1 e-stores insecure. In order to ensure that the...
How to create a successful e-shop?
The article was published on Äripää online on 10 October 2018It is important to map out your goals, invest enough time and competence in the development of the e-store,...
7 activities that should be automated in the e-shop
Managing an e-shop involves numerous tasks that require time and diverse expertise. Marketing of the e-shop, adding fresh posts to social media accounts and...
Video seminar: Creating an e-store. How to start?
In cooperation with the E-commerce Union and the County Development Centers, a three-part video seminar aimed at starting e-merchants was prepared, featuring content...
PODCAST | Where is the ceiling for Estonians in e-commerce?
04.03.2020 Right at the beginning of the coronavirus crisis, Acty’s digital strategist Aldar Reinberk visited the Delfi Podcast, where SEB Estonia’s Innovation Manager...
What affects the conversion rate of an e-shop?
When analyzing the activity of an e-store, the question always arises, “How big is a good conversion rate?”. It is difficult to give a correct answer to this question,...
